For trained remote setters and closers

Your Loom should make founders want to speak to you.

Trained setters and closers send Looms. Many still don't hear back. Here's the exact structure I use for my own Looms, so you can present your ability more clearly, make a stronger impression on founders, and give them a clearer reason to move you forward.

Get the framework — $127

One-time purchase. Instant access.

Before you read further

This isn't for everyone.

This is for you if

You're applying for remote sales roles that ask for a Loom video — remote closing and similar positions
You're currently in a sales training program and want to start getting interviews now
You've completed a program and can't figure out why you're not getting replies
You have a sales background of any kind and want to go remote
You take ownership, implement what you learn, and want to improve how you present your skills

This is not for you if

You're applying through traditional pipelines where no Loom video is required
You're looking for someone to find you a role, manage your applications, or hold your hand through the process
You have zero sales background and have never done any kind of training or sales role
You buy things and don't implement them — and then wonder why nothing changed

If any of this is going through your head right now — keep reading.

I keep re-recording and it never feels right

I don't know what to say about myself

I've sent so many applications and heard nothing back

Everyone else seems to be landing roles and I don't know what I'm missing

Maybe I need more energy. Maybe I need to sound more motivated.

You're not behind. Your Loom might not be communicating what you think it is. Founders often decide in the first few seconds, and most people have no idea whether their structure creates confidence or leaves questions unanswered. So they keep re-recording, trying to fix something that isn't the actual problem.

Results from using the framework

Customers have used the framework to improve how they present their skills and approach their remote sales job search.

Panagiotis6 interviews in 48 hours

He applied to 20 roles and received 6 interview opportunities within 48 hours. He landed a remote sales role in 3 days.

Watch his video testimonial

Leigh-Anne2 interviews

She landed a role within a week.

Watch her video testimonial

Disclaimer: Individual results vary. Outcomes depend on factors including experience, implementation, outreach, and available opportunities. The framework does not guarantee interviews or employment.

Sandra Bäckman

Founder, PlacedCloser
4+ years in remote sales — appointment setting, closing and coaching

I created PlacedCloser after seeing the same problem repeatedly: trained setters and closers had put in the work, but still struggled to get replies from founders.

Often, the issue wasn't a lack of effort. It was how they presented their skills in their Loom.

I built this framework around the structure I use myself, so you can stop guessing what to say and start presenting your ability with greater clarity and confidence.

What's inside

The exact Loom structure. Nothing else.

This is specifically what I do — and why it works.

The opening — and why most people lose it before they've even started

You'll know how to open in a way that creates interest instead of hesitation — and what most people do in the first 15 seconds that quietly signals they're not ready.

How to present your experience so it actually lands

You'll know how to talk about what you've done in a way that sounds credible and relevant — whatever your background looks like.

The signals that are filtering you out — without you realising

You'll be able to spot what's creating hesitation in your Loom right now — and understand why re-recording with more energy isn't fixing it.

What to say — and what to stop saying immediately

You'll have clear examples of what works and what doesn't — so you stop filling 60 seconds with things that sound good but mean nothing to a hiring manager.

How to know your Loom is ready before you hit send

You'll be able to watch it back and actually know whether it's working — instead of guessing and hoping for the best.

The Loom Framework

Know exactly what to say in your Loom.

No more staring at the camera wondering what to talk about. No more recording version after version because you're unsure whether you're getting it right.

The exact structure I use for my own Looms, broken down so you know what to say, what to leave out, and how to present your skills so founders can clearly see the value you bring.

No more guessing. No more figuring it out alone. Just a clear structure to follow.

$127One-time purchase · Instant access

✓ Know how to open your Loom — and what to communicate in those crucial first few seconds.
✓ Know exactly what to say about your experience so your skills come across as credible and relevant, whatever your background.
✓ Know what to leave out so you stop filling your Loom with things that don't help a founder understand your ability.
✓ Understand what can create hesitation and how to avoid common mistakes that weaken your presentation.
✓ Know when your Loom is ready to send instead of endlessly re-recording and hoping you're getting it right.

Get the Loom Framework — $127

This is the exact framework I use — and have used to help others land remote sales roles. What I can't do is change your experience, guarantee interviews, or make someone hire you. The implementation is yours.

Because of the nature of digital products, all sales are final.

Questions

Do I need to have done a training program?

No. You need some kind of sales background — a training program you're in or have completed, or a previous sales role of any kind. The framework is about presenting what you have in the clearest, most confident way possible. What you bring to the table is yours — this just makes sure your Loom shows it properly.

What roles is this actually for?

Remote sales roles that ask for a Loom video as part of the application — remote closing and similar positions. If you're applying through a traditional pipeline where no Loom is required, this isn't the right fit.

Is this a guarantee I'll land a role?

No — and I want to be upfront about that. This is the framework I use. It's not a placement service. What happens after you fix your Loom — how many roles you apply to, what comes up in interviews — that's outside what I can promise. What I can tell you is that a Loom that creates certainty instead of hesitation is the first thing that needs to be right.

What if I hate being on camera?

Most people do at first. The framework isn't about performing — it's about knowing exactly what you're trying to communicate so you can say it clearly. A lot of people find the camera nerves go down on their own once they stop guessing and start following a structure.

What's your refund policy?

All sales are final. This is a digital product with instant access — it can't be returned. Please read through the full page before purchasing so you know exactly what you're getting and whether it's right for you.